Threadless For Schools?
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T-Shirt Contests 
Threadless, high school tees, school tees, t-shirt community, t-shirt contestNow we all know how massively successful the Threadless t-shirt community is as a business model, there have been so many sites that have taken up the t-shirt crowd-sourcing gauntlet it’d be near impossible to compile a full and updated list these days. Nevertheless I still like to keep my ear to the ground, (or should that be eyes to the screen?), when it comes to t-shirt contest sites, especially when they’re aimed at a niche market. If you’re not or have never been in the t-shirt industry it might seem a little dull (O.K very dull) to be talking about business models, but just like any business on the net, capturing a market is essential if you ever want to make it as a major player in the indie t-shirt sector. So I was rather intrigued by an email I received yesterday from James Gallagher at www.wearurschool.com, sure the spelling wouldn’t win a prize but the concept could be big given the right coverage on the net.
I’m going to reserve my judgement for now, I love the idea but it will take a major dedicated server to handle this site if every school participates (which is about 15.5K high schools in the USA), and a factory to print the tees, just as would for instance… Threadless. What I do know is Wear Ur School is going to need a hell of a lot of publicity to spread the word. Perhaps holding competitions and offering prizes at each school would be a start, even a poster campaign for every art class and some charitable donations from the profits to a reputable children’s charity to give it legs. The whole strategy is viral as far as I can see, a student designs a tee and tells their friends at school to vote for it and even buy it. It just might work!
Back to School (again)
admin T-Shirt News Columbine, back to school sale, school fashion, school t-shirts, school tees, t-shirt coupons, t-shirt discounts, t-shirts sale
Since my post on SpreadShirt‘s latest Back to School Sale I thought I’d better mention a few other sales for the season (in the name of fairness and equality). Just to confuse matters further I’ve included Bruce P. Squirrels’ Back to School’ t-shirt which isn’t on sale and is probably already banned by a majority of schools (and parents) out there, I have a feeling it’s hinting at the ongoing fears of all concerned about school safety and security these days.
In Britain we don’t have guns, or at least not legally, but we do have knives, and in every other way our schools system is starting to mirror America’s own state school system. Some of the most infamous schools, especially those in inner city areas where serious violence has been known to flare up from time to time, new security measures have been taking over the school gates over the past few years. read more
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