Option-G and Cole Gerst – T-Shirts to Perfect Life’s Imperfections.
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DADA, Duchamp, Hollywood, Jasper Johns, LA designer, LaLa Land, MySpace, Surrealism, T-Shirts, Warhol, YouTube, music posters, outsider art, retro, urbanOption-G Apparel is an extension of the design firm Option-G based in Los Angeles and headed by artist extraordinaire Cole Gerst. You may have heard of him already, or seen one of his many designs on posters, paintings or prints. He has been particularly successful in the music world, where you’ll most likely recognize his works. Gerst even produces his own monthly comic strip in the LA Weekly called “LaLa Land” which features his two dogs roaming the streets of Hollywood.
Gerst has a prestigious arts background with a string of successful art shows behind him, having shown his work across had shows all over the USA as well as a retrospective show in Glasgow, Scotland of his rock posters. The t-shirt line was started as a mere sideline, simply another medium to explore his unique view of the world, and experiment with different ideas, whilst having fun with his audience. The instant feedback provided by t-shirt fans helps many creative minds in their quest to hone their skills and find perfection in their art. Option-G’s started selling to the public 4 years and since expanded into a variety of products, even wallpaper would you believe? Cole has a truly unique style, I’d describe him as the Jasper Johns of the T-Shirt World, take this design as a clear example:-
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