Here’s the latest spring drop from street/punk indie label Maneaters & Ladykillers called Monroe by Chad Humphrey. You can Pre-order for the 26th of Feb for $20 in sizes S-XL for men and women in white printed on ultra soft Gildan.

There’s also an Elvis inspired tee on offer too here. Keep up-to-date with all things M&L at Facebook and Twitter.

Sofia Coppola, Zooey Deschanel, Jack Black, Parker Posey, Andy Samberg, Kirsten Dunst, Michelle Williams, Jonah Hill, Paul Rudd, Amy Poehler, Kristen Wiig, Amber Tamblyn, Rashida Jones, James Franco, Zoe Cassavetes, Claire Danes, Jason Schwartzmann.

Yes this girl is popular and then some, and no wonder why! Her flair for designing all kinds of clothing and her undoubtedly fine talent for illustration has resulted in a cult fashion label that’s influence has spread far and wide around the world. Asides a vast range of original pieces like her beaded Native American belts, cabled fisherman sweaters, canvas tote-bag inspired dresses and much more, there are links to a wide range of men’s and women’s t-shirts that evoke a longing for the past, a great taste in old movies, and a hankering for a simpler more traditional view on the world.

If you love classic movies such as To Kill a Mockingbird, Ordinary People and Mean Streets, and would love to see their iconic imagery and mood deftly illustrated and supplanted to high quality t-shirts, then www.builtbywendy.com should be your first port of call. BBW (an unfortunate abbreviation perhaps) offer a glimpse into the past, into simpler times when fashion was more friendly, when the majority of fashion lovers would buy their clothes locally, or even create them themselves from professional patterns.

By no coincidence Mullin sells her designs as patterns at her store, reigniting the past practices of millions of home seamstresses across the world. Even I remember my mother and my sister for a while busying themselves at a pair of sewing machines, busily beefing up their wardrobes with all the latest styles of the time, created from materials of their own choice, they really did become rather good at it. Of course there was the occasional mistake, and after a moment of parodied parading they’d unpick the offending item and begin a new blouse, dress, pair of slacks or when they were feeling more daring perhaps a coat or jacket. If you’re not too confident at the sewing machine then you might want to try her SEW U series of books, which include plenty of patterns and tips to get you started.

Take a look at these fine examples of her work…

Mean Streets T-Shirt

Beautifully drawn and with a great sense of humour, love the moody style and sentiment. Wendy’s flagship store is based in Little Italy so she should know just how bad Little Italy’s Feast of San Gennaro really is. A quote from Wikipedia explains the situation… ‘Some residents of Little Italy dislike the noise, garbage, and crowds generated by the festival. Although it is portrayed as a neighbourhood event, most of the organizers, vendors, or attendees do not live in the area. For more than a decade, moreover, federal prosecutors have raised concerns that organized crime is involved in running the festival‘. Available for men and women. The featured tee is for the ladies and comes in sizes S to L and S to XL for men. Each are available for a rather high price at $45 however there are design differences in the embroidered details. The women’s feature an embroidered Italian flag and the men’s has an embroidered line in the colours of the flag at the bottom of the design.

Exploding Mouse T-Shirt

I love this design, I am with Bart Simpson when he states that Mickey is the mascot of an evil corporation, but this design clearly harks back to the very beginnings of the Disney empire. At a time when a rather badly drawn mouse did little more than jump about, squeak and occasionally laugh at very little. If only this particular rodent had met with a fateful accident we might not need to endure the likes of Euro Disney and awful awful remakes of classic literature aka Tim Burton’s pathetic reinterpretation of the classic novel Alice in Wonderland (even the cheap cartoon version fairs better). Still don’t get me started on Disney, back to the t-shirt, a classic in the making. Confusingly enough Wendy has decided to supply the same product photo modelled by a slightly ginger geek for both the men‘s and women‘s versions of this tee, so don’t worry if you think you’ve arrived at the wrong page, you haven’t. Again this one is pricey, I suppose you could argue that you get what you pay for, and when you want a quality t-shirt by a top NYC fashion designer $45 doesn’t sound so exuberant. Available in ‘athletic grey’ in sizes XS to XL for both sexes.

Dudes Gone Wild T-Shirt

Another fantastically well drawn design, love the play on words, subverting the whole College Break / Girls Gone Wild idiom, ever so subtly to the point that even mentioning it seems somewhat obtrusive, the Dudes Gone Wild tee features Warren Oats from Hired Hand & Cockfighter; Stacy Keach from Fat City; Harry Dean Stanton from Cockfighter & Cisco Pike; and Kris Kristofferson from Cisco Pike & Pat Garrett. Only large sizes left for women and sizes S to XL for the guys at $45 each.

Bloody Boys T-Shirt

Following on the rough and tumble theme The Bloody Boys Tee comes in heather blue and features Noah Taylor from “Flirting”, Malcolm McDowell from “If”, Bud Cort from “Harold & Maude”, Adam Baldwin from “My Bodyguard”. I love Lindsay Anderson‘s “If…“, and anything that promotes this superb film and director is alright by me! (If you love If then check out O Lucky Man!) Once again superb illustrations make up this unique design, available in heather blue in all sizes for both men and women.

Wendy’s t-shirts are like a breath of fresh air to the market, simple high quality tees printed with a beautiful selection of traditional illustrations featuring a blend of nostalgic and obscure imagery, reinterpreted for the 21st century with a gentle sense of humour and a highly delicate touch.

1998 saw the opening of Wendy’s first flagship retail store on Centre Market Place in the Little Italy neighbourhood in NYC. Her successful online shop launched soon after that, and in 2005 she opened her second retail store in the Williamsburg neighbourhood of Brooklyn. Her line is carried in boutiques and indie stores throughout the USA and around the world. Wendy has further built up the brand by venturing into publishing and numerous high profile collaborations. In 2003, Wendy was hired as Creative Director of Wrangler47, a limited premium denim line for Wrangler Jeans. The collaboration was highly successful and the line completely sold out across the USA.

There’s only one real criticism of Wendy’s store, either she should get some new models in (especially for the women’s tees, using a man is just confusing), or failing that get a better looking BF. Only joking lol.

See more of her work at www.builtbywendy.com.

In this interview Billie is rather vague when it comes to their ethical policy, I heard the mention of sustainable clothing but that was quickly followed by the phrase “baby steps” which essentially means their dragging their feet. I mean if you were a worldwide famous rock star I’m sure you’d pull your thumb out, still as he says, it’s on the cards :/

He also vaguely mentions indie retailers selling their wares which was again a little wishy washy on the detail, still luckily I’ve managed to track down their tees on sale at GrindStore.com. Massive reductions if you’re after any!

Rifle T-shirt on sale now for just £6.99 US$10.51 €7.69

Fill’R Up T-Shirt on sale for £4.99 US$7.50  €5.49 (medium)

The Pitch T-shirt on sale now for £4.99 US$7.50 €5.49

Oohs and Aahs t-shirt on sale now Adeline T-shirt – Mens Oohs & Aahs Adeline T-shirt – Mens Oohs & Aahs £4.99  US$7.50 €5.49.

There are plenty more on offer though various sizes for each tee have already sold out, and no wonder at these prices, catch the Adeline t-shirt sale now at GrindStore.com before they’ve all gone!

JP was founded and now run by partners in business (and life) Amy Duckworth and her long-term boyfriend Dan, and have always been avid t-shirt wearers, buyers, fans, fanatics? (Aren’t we all?) The major difference is that Amy and Dan decided to take it one step further, having noticed how few of their favourite tees were created or sold in the UK, and so they took a leap into the unknown and started their own online t-shirt store in 2003. It was rather hectic at first seeing as they were both busy studying at university, and besides the fact that neither had any experience, their respective criminology and engineering degrees not exactly a solid preparation for the fashion business, the two had to learn everything from scratch.

Before long they were busy designing and printing their own tees alongside selling a range of Junk Food t-shirts to bolster the initial collection. Things have moved a long way since those heady college days, JP’s fine selection of t-shirts now includes many top brands including Harajuku Lovers, Mighty Fine, Loungefly, House of Mental, Local Celebrity and Affliction. They’ve even branched out into hoodies, pants, funky bags and purses. However t-shirts will always be their first love, and Amy and Dan always ensure they offer the very latest styles and brands to their discerning customer base.

Some of their best selling tees are those worn by a glittering array of celebrities including the likes of Paris Hilton; Rihanna, Hayden Panettiere and Megan Fox. One of the added benefits of stocking top LA labels is the fact that their t-shirts are often worn by celebrities.There’s also a range of movie and sports celebrity tees if none of those names take your fancy, and plenty of vintage and retro shirts for the old school addicts. I must add as a personal note, if you’re going to sell celebrity tees take a leaf from JukuPop’s books and sell decent graphic shirts (unlike a store I reviewed earlier this week and never even got a reply for my trouble – let it go Paul.)

Here’s a cutie called Tink Neverland by Mighty Fine at JukuPop, I particularly like the Wes Wilson style graphics on this one, available as a ladies t-shirt here.

Another t-shirt that stands out for me in the ladies section is this one.

This is a ladies Jimi Hendrix Kiss the Sky T Shirt by Junk Food available at JP. Very rough and ready!

The Affliction range for men, which JukuPop started selling last year is doing particularly well, selling like hot cakes as it were, they are a sure-fire hit with the guys and several male celebs have got in on the act including UFC and MMA fighters all wearing the label, Ricky Hatton has worn various Affliction t-shirts as well as Samuel L Jackson, Jamie Foxx and Michael Madsen.

This is the back detail from Bloodletter by Affliction, one of my personal favourites as it happens. I like the fact they’ve gone overboard on the back (design-wise), something that would seem a waste in Britain considering our awful weather, but to me it’s a far more subtle take on elaborate t-shirt design. Besides the front is rather cool too!

Here’s another

This is the Leopard T-Shirt by Deter, I love the grainy effect and splatters of multi-colour, there are few more cool tees by this label such as the Reaper Riches and Gold and Gold tooth Skull tees. Deter offer a bold range of large and simple yet striking designs guaranteed to make you stand out!

JukuPop only started their PR campaign last March and have already been featured in the press in quite a few UK weeklies like Heat, Now, New, Closer, Reveal and Star. The fact that fashion editors love celebrity style, and that they sell the latest t-shirts that the celebrities wear, has upped their profile in the mainstream media. Contacting the magazine editors for the first time was a little daunting at first but if you’re going to make it big it has to be done!

Even now Amy and Dan would openly admit that running your own online fashion store is a continuous learning experience, with all that that entails Amy handles the PR, buying, accounts, SEO and marketing, whilst Dan looks after the stock, orders and the photography and has even taught himself graphic design and is now more than adept photoshop and coreldraw. An inspiration to t-shirt buyers and designers alike, take a closer look at JukuPop.com yourself!

I was surprised to receive an email from their PR agency GorgeousPR.com, I mean it doesn’t take too much effort for Worn Free to write a quick personal email about their t-shirts, oh well I’d better get myself a literary agent and start charging fees for my posts :p Don’t worry folks, I’m not about to sell out, I’m too lefty. For a start, I was talking to my old man (cockney for ‘dad’ as in ‘follow the van‘) the other day, he made an appearance for the evening before crashing out drunk on the sofa. Anyway, we had a chat and the conversation turned to the unsavoury subject of money, as it usually does, this is the guy who’s been telling me ‘when I win the lottery’ for over a decade now. He asked me what I’d do with £18 million (which happens to be Jonathan Ross‘ wage for a year of blabbing on British TV and radio (don’t ask). I told him, dad that is, not J.R, I’d buy an island, I’d make it self-sufficient, import a whole heap of abandoned, maimed and generally unwanted animals and feed them till they burst (not literally of course). If there were islanders there I’d make sure they had everything they needed or wanted, healthcare, clean water, anything to improve their lives, and I’d probably end up living in around about the same size house do now, typing away on a blog or two. See, what’s the point of money eh?

Okay, okay, celebrity t-shirts… Worn Free have come up with the novel idea of producing famous t-shirts ‘as worn by celebrities’, and here are a few to quench your thirst for a t-shirt related review (which after all is most likely why you’re here).

Talk of the Devil, well not quite, but there you go, coincidence works in mysterious ways. I used to love Nirvana – perhaps I’m getting old or maybe the Foos took the edge off for me, there’s only so much rock family history you can follow before you find you’d rather listen the sounds of the sea crashing on the beach or a distant train going by, I am getting old aren’t I? Anyway Grunge is most definitely dead as it says so on the t-shirt.

Cor! I think that Debbie Harry may have constituted a major part of my earliest crush as a kid, it wasn’t just her looks, she was a smouldering singer too, and even though I did spend my childhood calling her ‘Blondie‘ the effect is still pretty much the same. She’s hot and the t-shirt’s not bad either, looks like an old World Cup football (no, not soccer, that died in the 50s) shirt to me but I could be wrong. Sorry the photo’s too distracting. Get yours here.

Dublin Sound Studio Tee. James Newell Osterberg, Jr. (born April 21, 1947), better known as Iggy Pop rocks, there’s no two ways about it, the guy is made from steel and apart from a few dodgy albums in the past he can do no wrong in my eyes. He’s mental sure, but that’s the price you pay for being a punk rock god. I quite like the tee too, but in general I think it’s more about the cachet with WF, most of the designs wouldn’t usually make you bat an eyelid (there go any mentions on their Worn Free’s press page – the price of truth is high), but at least you can pretend you’re a pop star for a while. I think that Worn Free need to change a few things, less of the logo tees, more great graphic t-shirts wherever possible, I mean I wouldn’t care how awful the associated celebrity was if the design was amazing.

Something else, sack the PR, or at least take the time out to contact your reviewers personally, I mean press releases are kind of impersonal, kind of, what am I saying, they’re the written equivalent of sticking two fingers up at bloggers. Sorry, that’s the Socialist in me speaking out of turn, yet again. I don’t know, if you love celebrities and fame in general, if you want to emulate your favourite stars then maybe you should take a look at WornFree.com. There are tees worn by John Lennon, Johnny Ramone and other groovy idols, but in all honesty do you think that they wore them because someone famous wore them first? I doubt it.

I can’t even feature half their t-shirts here because I have a general audience and there are always a few that will complain about the bad language, especially the F word. Then again, it’s a perfectly natural act, and none of us would be here without a little jiggy. Then again, I’m sure those who’d bother to complain would rather I called the particular biological function in question ‘making love’. If you’re one of the aforementioned I’d advise you stop reading now, perhaps take a sup of Camomile tea and have a lie down.

So, what apart from the bad language makes MaterialBitch.com stand out? Well for a start it’s not TshirtHell.com, in fact it’s nothing like it. If Tshirt Hell asked Material Bitch on a date I’m sure she’d kick him in the family jewels, and then most likely steal his credit cards and keys to his Harley, whilst he squealed like a piggy on the floor. MB, as far as I can tell, doesn’t have a particular ethos, it’s more what she hates than what she loves, this is a straight-talking t-shirt collection that will drop the jaw of most respectable mothers and fathers, although I’m sure there are some total ‘mothers’ at MB, but only in the colloquial sense :/

Don’t expect ugly whatever you do, these are well crafted, at times rather gorgeously crafted offensive tees, something you might expect in your goodie bag, if you’re famous enough and hadn’t left it in the toilets at the awards ceremony. Their sense of fashion is as glamorous as their disdain for most celebrities, trends, persons of a most persuasions, and just about every topic under the sun.

Their bledger (aka blog) is hilarious, but again, be warned, it’s full of foul language and outrageous almost slanderous opinions, but I love it, it makes a nice change from my own rather septic sceptic attitude to life. I’m writing from the perspective of someone who’s had 7 shades kicked out of him by life, MB, well let’s jsut say she prefers to kick, and you know if I was a material bitch I’d be doing exactly the same thing. Life is full of people like me, we sit and talk and discuss and grumble and finally fall asleep, but MB is out there causing trouble for the sake of it, and to be honest it sounds a lot more fun. They even have their own language over there, guaranteed to increase the clique-factor, don’t worry though, if you love it but you just don’t get it, you can take their correspondence course in Bitchology at the Bitchionary.

According to their blurb on the press page “MB’s identity will forever remain a mystery as a socialite and trend-setter in both Scottsdale and Los Angeles, both of which she calls home”. She attends top events with her celebrity and heiress friends, and then anonymously reports on this influential scene, spreading venomous gossip and fashion scoops and gaffs to a legion of adoring fashionista junkies. She’s also the head designer, has a graduate fashion school background who initially made exclusive one off T-shirts for her friends before pairing with a close group of influential business friends who have helped to build the brand to its current infamy. After a brief and total domination of the local market the team recently upped sticks to LA, MB began took on the global fashion market, now selling shirts worldwide, still a mainstay of the LA scene, her ever broadening online audience is spreading the word, a viral invasion of the high-end t-shirt sector is underway. Her tees range from $25.99 to $119, and each design is as you’d expect created to shock and that’s exactly what her customers want!

I can see a grand future for Material Bitch, if we can expect anything it will be an ever increasing range of shocking but gorgeous ‘course couture‘ designer tees, reams of celebrity scandal, and a near religious fanaticism for her brand by a worldwide legion of dedicated fans. A warning to Queen Madge, you may need a lie down after visiting MB, this is certainly not a place for burnt out, middle-aged pop divas.Iit’s time to put last generation’s material girls to bed, the long dark night of fashion has come upon us, and it is the era of the Material Bitch!

We all know about the power of celebrity and fame, we see it all around us everyday, movies, music, gossip columns, advertising campaigns, you name it a celebrity will more than likely be involved somewhere in the process. The power of the t-shirt is a different kind of animal; messages and ideas, styles and statements are proliferated virally from “the ground up”. In recent years the two have combined to create a media-munching cash cow known as the “Celebrity T-Shirt”. This is a rather generic term, and some of our loyal readers have recently emailed Buy Tees, about the credibility of certain sites claiming to have sold their own products, directly to celebrities. I’ll tell you the disturbing truth soon, but for now I think for the understanding of all we should break down the term “Celebrity T Shirt” into its various sub-genres, so you know exactly what you’re buying from who.

Here’s a quick list :-

1. Used Celebrity T-Shirts “As Worn By Celebrities” T-Shirt Market
2. T-Shirts Designed by Celebrities
3. Charity Tees Designed, Worn, or Endorsed by Celebrities (Or all 3!
4. Fan T-Shirts (Signed by Celebrities – Normally Run-of-the-Mill Licensed with Signature).
5. “As Bought by Celebrities” T-Shirt Market
6. T-Shirts Using Celebrity Images (Licensed Celebrity Likeness Artwork/Photography)

Used Celebrity T-Shirts… Hmmm

The major problem with most celebrity t-shirts (of any description) is the near impossibility of proving the true source of the t-shirt in question. For instance with used celebrity t-shirts, any discerning Ebayer will pass on the old adage, “if it sounds too good to be true, it probably is.” Think for a moment, how on earth can someone prove if a t-shirt, not a generic t-shirt design, but an actual item of clothing was cherished in a celebrity’s wardrobe some years back. You can’t, well not usually, not unless you have a forensics team handy, there’s very little that can prove who wore what and when.

As a matter of fact a verifiable receipt from the store in question conclusively proves zilch, many celebrities order anonymously, through buyers, or online and with a via a business’s private expense account. Even then they won’t necessarily buy it, many use “buyers’ who are supposed to be initmate with the client’s exact taste and style and picks heaps of clothes each week for them to choose from, the rejects may end up on Ebay but don’t expect the celebrity to have even passed a glance at it. Ironic when you think of the amount of fans who want to “feel closer” to their idols, paying over the odds for t-shirts the stars wouldn’t touch, that doesn’t cut it for me.

Many fashion icons wouldn’t be caught dead in same item twice, (with that kind of role model how can fashion ever be ecologically friendly?). The chances are that many items sold as “Used Celebrity T-Shirts” have been worn by their underlings, assistants, P.A’s or cleaner, families, and not even made it through the doors of a star’s fabulous beach villa or palatial penthouse complex. No, as the freebies pour into the star’s management offices, the tees sit unwrapped on the desk of the most junior employee, who one day has a great idea on how to make a lot of extra cash on the side. Hence the Ebay Celebrity T-Shirt was born. I’m sure there are some genuine items out there. For example; stolen by enterprising kids in the Bel Air Neighbourhood from famous trash cans the night before garbage day. Sure. But how can you prove it? Like I say forensics, if you’re a private forensics lab looking for a new income avenue, try testing samples from the many “As Worn By” items on the net! I’m sure you’ll be in great demand…

The only way you can guarantee a t-shirt has even been touched by a celebrity, we are really stepping into fan(atic) territory here, but if you really need that true “used clothing” buzz, you’ll have to fork out at a star-studded celebrity/charity event. You’ll probably get an autograph too if you’re lucky, but this sort of event attracts the wealthy looking for some positive PR, so be prepared to dig deep. That’s it, unless you’re related to Madonna, or work for Naomi (ouch), or live next-door to Angelina, you’ve kinda lucked out. If you are don’t care if a celebrity every wore the tee shirt, buy it anywhere, but don’t pay celebrity t-shirt prices, if you do, expect to get less than you bargained for.

T-Shirts Designed by Celebrities… Uh Oh

I’m not saying celebrities can’t draw, celebrities who are fashion designers can, the rest I’d place in the “Celebrity/Charity” designers camp, truth being that most wouldn’t touch their designs with a bargepole if they weren’t famous. We’ve all seen examples of movie stars and musicians who’ve suddenly decided they can paint, and it is never a pretty sight. Sly Stallone for example, (who doesn’t seem to be selling his work anymore).

The few exceptions can be found at TeeTonic.com – who have contributed 6 celebrity t-shirt designs to the Six Cities Design Festival in Scotland, UK. The famous designers include Wayne Hemingway and Zandra Rhodes, both of whom are really fashion designers who “happen to be famous”. This shows in the quality of their work, and reaffirms my theory that no one can assume that celebrity automatically endows anyone and everyone, with talents and powers beyond the ken of normal men and women. They are people, for the most part, who had a little bit of talent and a lot of luck, many maybe beautiful, even charming, but most are only good at what they do and nothing else. I love David Bowie’s collaborative work with Brian Eno in the Late Seventies, but I am the first to admit the guy could never act, however the media, sufficiently submersed in a wave of public fervor, will elevate a famous personality beyond their true capabilities.

Charity Tees (and the benefit of free worldwide positive PR).

Some celebrities can leave their panties at home, step out of a limo, and remain a permanent scar on the cultural memory for decades to come. As some rather dubious PR agencies may tell you, “all publicity is good publicity”, I’d beg to differ. I’d offer the alternative credo “A lot of positive PR is better than some”. The bigger the charity, the greater the public exposure, the higher the profile, all the more money in the bank. If celebrities really want to help their favourite charity, sell up that property portfolio, those stocks and shares, keep a couple of million to survive (obviously – can’t let them starve!), and save those whales, or the Third World, or even The Earth. Imagine if every celebrity did that? Chuck in a majority of the corporate bigwigs and we might even be able to afford a new planet, we could just leave this one to recover whilst we make a mess of the next.

I’m digressing (what’s new?), my point is that the celebrity ego bypasses the economics of reality and heads straight for the heartstrings, but for the most part it doesn’t work. Why should a fabulously wealthy person who owns everything they could possibly desire, ask someone who hasn’t to give up more for the common good. Say you paid ten percent of your wage to charity, there are stars and their private bankers who’d freak if we started campaigning that they did the same. Some of those donations would amount to tens of millions and collectively billions, perhaps enough to save everyone and everything that ever was. Off the soapbox… celebs do bring attention to worthy causes, for whatever their personal reasons, it does have an effect, however small that may be.

Here’s some awful t-shirts created to support a UK charity The Woodland Trust modelled by a bunch of D-List homegrown TV celebrities. Yes it is for a good cause but can minor celebrity really override quality in design?

The awful truth is that more people would be inclined to donate money than buy one of these. I do have a heart, I respect the aims of a vast majority of charities, I just think that if any public body needs a makeover, it’s voluntary groups and charitable organizations. Unfortunately in these hard and fast times of the C21st few media giants and corporate entities find sensitivity “sexy”, be it ecological or otherwise, it is difficult to make “lack” or “inequality” fashionable. I think the effect is far more dramatic, and yes controversial, when those who have suffered directly express themselves through fashion, for example Heather Corrina’s “I Was Raped” T-Shirt.

It’s a difficult argument I know, a painful one even, but a necessary evil if charities are ever going to truly connect with future generations. Charities like politicians try to use the power of celebrity to re-energize the public, there maybe some short-term effect, but I ask you, how many charity t-shirts become design classics? Very little if any I am sure. A-List Celebrities won’t risk their carefully honed brand image for the sake of a few worthy causes, not unless they are over-the-hill or out of the limelight for more than a year, then it’s all about “reinvention” which essentially involves a whole heap of trial and error. Celebrities are not designers, except if they’re famous for creating fashion, they’re just like you and me only far richer, with a great PR team, tons of Botox and an army of Photoshop experts to airbrush their magazine shoots. They in general have no more artistic talent than you and me, you may as well donate a little to your favourite charity each month and continue to buy t-shirts you actually like.

Last year Kate Moss designed a worthy yet uninspired and rather scribbled t-shirt for The Climate Project – yes it is a great cause – we want to save the earth – but Kate is a model, a supermodel if you like, a super person I am sure, but a cruddy designer. You’d think all those years on the catwalk would’ve rubbed off on her, but no, it didn’t.

Why should she be a great designer? It’s all a matter of hype over content, will of the media over the commonsense of the consumer, charities should be supporting new designers, take a bet on the fashion world if you like, perhaps the music world, but buy a minority share in the company and keep your fingers crossed your intuition was correct.

I will reiterate my support for the ideals of those who create and support charitable organizations, their work is unparalleled across the board, donate, donate, donate, but don’t encourage them to design your wardrobe. I sometimes wonder how many of these designs end up for sale in their secondhand charity shops a few months down the line.

Autographed Celebrity T-Shirts

This again is open to interpretation, there is an abundance of fake autographs on Ebay, something almost impossible to crack down on, real or fake it’s very difficult to verify their authenticity, although handwriting analysis software is improving all the time, so there could be a light at the end of the tunnel. Of course you can guarantee your signed celebrity t-shirt by queuing up at that bookstore, or outside the TV studio, or at their latest launch for something or other, and get that authentic signature live and in person. Take a photo of the event as proof and you’re authenticated! That will help you sell it later on if times are hard :p At least you have the chance of buying a decent t-shirt first, something you’d want to wear, signed or not!

“As Bought By” T-Shirt – Suspect Sales Techniques

I don’t want to end up in court over this so I won’t list the sites in question, but look up any very famous or let’s say high-ranking licensed t-shirt store online and you’ll come across something of a conflict of interests, in fact a downright battle of lies. Intonation is a grey area of law, to lead someone to believe something without expressly stating it as fact is an age old sales technique, a technique of confusion, a half-truth, a lie.

IF you see a photo of a celebrity wearing a t-shirt and you know who designed it, if they are the only designer/retailer for that product, then you can certainly buy and don the same as your favourite star. That is the exception to the rule, there are literally millions of old t-shirt designs available to license and print. There are thousands of outlets for each of these designs, they could be band t-shirts, tees from old movies, cartoon characters you name it. For instance Britney Spears and Amy Winehouse have both been spotted in iconic “Little Miss Sunshine” t-shirts, it is a licensed image from the Little Miss animated children’s programme, circa 1970′s UK. They were ten a penny, literally a boot fair or thrift shop find, or something cheap to buy for the kids at the beach from any local store until at least the early 1980′s. Fakes would flood the market and before long the design reaches saturation point and the stock lies dusty in a warehouse somewhere for 20 years.

T-Shirt licensing for neglected designs has become a very profitable market in recent years, following the rise of retro street wear, and in particular a penchant for old heavy metal tees this year, many of whom promote bands that split ages ago. The craze for long forgotten design, this nostalgia in fashion has pulled in the celebrities too, that is for certain. What is not so definite is exactly where and when a celebrity bought their t-shirt. They may have had it for years, they might have bought it from a local retailer, their PA would’ve probably ordered for them anyway, short of displaying a copy of a credit card receipt with a famous name and their private address, their is little to prove if an online retailer is lying or not. This shouldn’t matter to most customers, they simply want the same t-shirts as their most cherished stars, they don’t care where they bought it. The problem is that t-shirt designers do. Imagine if you turned on the radio tomorrow (does anyone still do that?) and all you heard in the top ten playlist were rereleases of old songs by the original bands, over and over again. That is what the latest surge in licensed t-shirt production is doing to the t-shirt market.

There are literaly thousands of great t-shirt designers out there right now, pushing the boundaries of art, fashion, good taste, humour, they are the future of t-shirt design, and their existence has been put under threat by the constant regurgitation of old designs licensed for pennies at a time from large corporations running “pseudo-independent” t-shirt stores online. We’re not talking Busted, SpreadShirt, Threadless, or other similar sites, they make their designers agree to legally binding contracts that ensure no violation of copyright. We’re talking about cash heavy print operations in faceless industrial units pumping out the same old junk year in and year out.

They have the economic clout to spam Google, calling upon the expertise of the world’s best Search Engine Optimization experts to ensure that every possible top ten keyword associated with t-shirts has one of a multitude of cloned template stores ranked for action. If you really want to give something back, give it to the future of fashion and not the past, give it to the creatives who scratch their heads and stare at their Macs every day and every night, working on the next classic t-shirt designs for this and future generations to come. Donate to fashion, invest in what you like, help those designers you appreciate to at the very least make an income for their hard work. If not then at least think twice the next time you see a site with 10,000 t-shirts of the same old A-Team, Knight Rider, Tweety Pie, Little Miss, Roadrunner, Incredible Hulk, Starsky and Hutch and other tees of the same ilk. In truth you’ll find many sites on the net making the same claims, Britney bought it here, honest guv!