Do Believe The Hype!

admin    T-Shirt Reviews     Hype, Hype Industries, graphic tees, hip hop clothing, street, urbanwear

Here’s another new clothing line hot off the press for you. Hype Industries is an up-and-coming urban streetwear brand that prides itself on creating instant classic stylish tees with attitude. I don’t mean bad ass kid’s crap, I mean the real deal. Cool, confident, straight-talking style. Their ultra clean designs, use of quality fabric, and originality sets them in good stead for a growing following. Think street, urban, hip-hop, blended with a positive spin on life, a smattering of corporate subversion and iconic nostalgia and you’re there. To get the ball rolling here’s a 20% discount code “HYPESTIMULUS” – just enter it at their checkout for a great saving and that’s no hype :p

Based in Southern California, Hype Industries values “fresh fashionable lines that represent a classic look mixed with the twisted reality of the daily grind. Independent minded and overflowing with passion, the Hype brand is a positive take on a negative world and beacon of hope for all.”

Check out these three tees as a taster of what’s to come at H.I…

Evil One Tee

I used to think Evel Knievel was “the man” when I was a nipper, asides being an astronaut I couldn’t think of a cooler career. Although I didn’t realise at the time just how many bones the guy broke throughout his. I begged for an Evel Knievel toy for years, yes my single mum was as broke as they came, so I never did get it. I even liked the jump suit, although it was the Seventies so who could blame me?.Anyway if you love all things Knievel, and hate all things empirical, then this tee’s for you. Available for $18 in sizes S-2XL here.

Emblematic Problematic Tee

The Emblematic Problematic Tee is so cool, I mean really, when was the last time anyone subverted Rolls Royce’s branding? The fact is RR has really lost it’s sheen over the past few decades, if it wasn’t for the oil billionaires of the Middle East I doubt the car would still be made. The amount of amazing forms of transport available to anyone with a few hundred grand might have something to do with it. Very very slick design, available for $18 in all sizes here.

Home Jersey Tee

This one is so retro it hurts, a total classic, beautifully put together, it feels that natural as a design it almost precludes comment. My favourite of the bunch, the Home Jersey Tee is available for $18 in all sizes here.

This is one hell of a confident brand, they definitely know what they’re doing, a few more like this and everyone will have heard of Hype Industries. Keep your eyes peeled at www.bewareofthehype.com.

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