Weather Girl T-Shirt

July 1, 2008

Weather Girl T-Shirt by Paul Baines

Weather Girl is the most popular women’s t-shirt I’ve designed (so far!). I suppose I realised early on in my t-shirt design that a lot of my designs appealed to both sexes when I first started to receive comments on my work, thankfully the majority is positive, and after a while I noticed the sales for certain t-shirts including Weather Girl, Speak to the Hand and Barbie Queue were beginning to outstrip sales (especially at CafePress.com) way beyond the usual.

I hardly sell any t-shirts at RedBubble.com as with most of their members, but I’ll keep the faith and continue to promote them because they produce very high quality work and besides the community there are very supportive, if not a little brassic in the deep pockets department. Fair enough, I never entered this industry with unrealistic expectations. What Weather Girl made me realise soon is that I am creating more than a string of t-shirt designs, I’m actually building a brand. The only problem with brands is that atypically a new label will always take some hefty financing to truly make it a profitable business. Some of the major labels have taken years to get into the black. However one can always hope.

If I ever do find the right people, a decent screen-printer, a fantastic marketing wizard, I’d use examples like Weather Girl to show what a great brand we could build together. In the meantime I’ll just keep working hard to replicate the success of t-shirts like this, and hopefully for both sexes!

Weather Girl. Rain is an emotive thing. I was probably staring at the rain pouring down outside the window when I came up with this idea. That and subconscious memories of cartoons as a child, more than likely a Tex Avery piece. It’s a simple way of projecting the idea of sadness, a grey and hovering cloud over an unhappy character. I simply took the idea one step further, and in my own skewed logic felt an umbrella was more appropriate. Some have commented how French this piece looks, which still makes me wonder, does the girl look French, or the rain, or is it simply feeling blue?

Weather Girl T-Shirts from only $9.99!